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I was born on October 8, 1971, the day John Lennon released his iconic anthem “Imagine", widely
considered the world’s greatest song. The song’s ideal - imagining the impossible, changing the
world, making it a better place – would become the driving force of my life.
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Two years later, my parents bestowed me with a new brother and a new name – Love – which would
forever change my first conversation with everybody. I was born with the Spanish name “Chico” like
the first born of my dad’s best friend, a South American. With my brother’s birth, my parents decided
to name us Luv and Kush, mythological Indian brothers who became the world’s most accomplished
warriors and statesmen in their teens. No pressure, but I digress! Much to my parent’s chagrin, I was
being called "Loov" by our friends in Scotland, where we happened to live at the time. To rectify this,
they changed the spelling to “Love” – the first branding exercise of my life.
My life changed the day I got my first computer: a Commodore 64. I spent too much time tinkering with
it – eventually writing more than 100 computer games with the best sound and graphics seen at the
time. This would lead to the creation of my first software company, which I successfully sold at age 12
– and yet another high tech entrepreneur was born.
I was blessed to grow up on idyllic university campuses in Scotland and India surrounded by lots of
books, heated debates, professors and experts on every conceivable subject from science and
economics to history and literature. Nothing could be more fun for a child, or for that matter an adult!

The most powerful memory of my childhood is my father's daily adage, “I believe in you. You can
achieve anything you want,
with hard work and perseverance". Great advice for an entrepreneur.
Imagine
I bet you're wondering, so here's the story...
Birth of an entrepreneur
Lessons from my father
BIOGRAPHY
PERSONAL BIOGRAPHY
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Born on the day "Imagine" was released, it was only natural that "Changing the world, one person at a
time" would be the mantra/bumper-sticker of my first employer. For an idealistic and fearless
teenager, those were heady days at Apple - much like today, everything we touched turned to gold,
except the Newton.  I would go on to spend four formative years there, and learn about powerful
brands, products, marketing, sales and retailing from the best in the world.
Life comes full circle